VD Techie Institute

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Personal Branding

Build a Brand Called You: Master Your Personal Brand with VDTechie
Introduction

In today’s hyper-connected world, your personal brand is your digital identity. Whether you’re a student, freelancer, entrepreneur, or job seeker, how people perceive you online can open (or close) opportunities. Personal branding is not about being famous — it’s about being visible, valuable, and trusted in your domain.

At VDTechie, our Personal Branding Program is designed to help you discover your voice, build your presence, and position yourself as a credible expert. Whether your goal is to attract jobs, clients, speaking gigs, or followers, this course gives you the tools and strategy to become undeniably visible.


Why Personal Branding Matters in 2025

  • 🔍 Recruiters check your LinkedIn before your resume
  • 🎯 Clients hire based on credibility, not just skills
  • 📱 Content creators & consultants thrive on personal brand equity
  • 🧠 Thought leadership attracts speaking, media & collab opportunities
  • 💼 Job seekers with strong personal brands get 3X more interviews

Whether you’re building a corporate career, launching a startup, or freelancing globally, your personal brand is your superpower.


Who Should Take This Course?

  • 📱 Content Creators and Influencers
  • 👩‍🎓 Students and Freshers
  • 👨‍💼 Working Professionals looking to pivot
  • 🧑‍💻 Freelancers, Coaches, Consultants
  • 🎤 Public Speakers and Educators
  • 📈 Entrepreneurs & Startup Founders
  • 🧑‍🎨 Designers, Developers & Marketers

This course is designed for every ambitious individual who wants to control how the world sees them.


What You’ll Learn – Module Breakdown

🔍 Module 1: Understanding Personal Branding

  • What is a personal brand & why it matters
  • How to audit your current digital identity
  • Positioning: Finding your niche, voice, and USP
  • From anonymous to authority — building trust

🧠 Module 2: Building Your Brand Strategy

  • Define your mission, message & market
  • Identify your ideal audience & platform fit
  • Personal brand goals: Job, freelance, media, community
  • Content pillars, tone, & consistency mapping

📸 Module 3: Profile Optimization & Presence

  • Crafting a compelling LinkedIn profile
  • Instagram, Twitter & YouTube optimization
  • Personal website/portfolio setup (no-code tools)
  • Professional photo & bio that speak for you

✍ Module 4: Content Creation & Thought Leadership

  • Creating valuable, niche-based content
  • Writing viral LinkedIn posts, carousels, Reels
  • Frameworks: Hook → Story → CTA
  • Content calendar creation (monthly)
  • Tools: Canva, Notion, ChatGPT for writing prompts

🎤 Module 5: Public Speaking & Brand Storytelling

  • Tell your story like a brand
  • Practice your intro, pitch & achievements
  • How to speak on podcasts, panels, and interviews
  • The Hero’s Journey & TED-style storytelling

💼 Module 6: Networking & Community Building

  • Engage and grow a relevant following
  • Building credibility through engagement
  • How to DM, comment, and connect with leaders
  • Using communities (Discord, LinkedIn, Telegram)

🧰 Module 7: Monetizing Your Personal Brand

  • Career: Job interviews, recruiter attraction
  • Freelance: Getting clients without cold DMs
  • Creator: Getting paid for your content
  • Launch: Sell your first service/product/course

🧑‍💻 Module 8: Tools, Templates & Case Studies

  • CV/Resume + Portfolio optimization
  • Email templates, DM scripts, Bio frameworks
  • Case studies of successful personal brands
  • Build & present your digital presence dashboard

Tools You’ll Master

  • LinkedIn
  • Instagram
  • Canva
  • Notion
  • ChatGPT & Content AI
  • Linktree / Notion Sites / Carrd (for portfolio)
  • Calendly & Zoom (for client/prospect meetings)

Course Format & Benefits

FeatureDescription
Duration6 Weeks Intensive
ModeOnline (Live + Self-paced)
Sessions2 Live per Week + Tasks
MentorshipWeekly Office Hours with Experts
ProjectsProfile Setup + Content Strategy + Brand Kit
AccessLifetime Content Access
CertificateYes – Verified Completion Certificate

Key Outcomes

✅ Build an impressive LinkedIn/Instagram presence
✅ Get inbound job/internship/freelance leads
✅ Launch your first offer (eBook, Service, Product)
✅ Learn to speak, post & pitch confidently
✅ Attract media, podcasts, or startup visibility
✅ Monetize your knowledge and voice


Real Transformations

“I posted my journey story on LinkedIn and got 4 interview calls in 3 days! VDTechie showed me how to speak with clarity.”
Meenal, B.Com Graduate, now Content Marketer

“I launched my portfolio and started charging ₹20,000/month as a freelance designer. All inbound.”
Rahul S., Freelance UI Designer

“After optimizing my brand presence, I was invited to speak at 2 student summits and featured in a blog.”
Sneha A., Aspiring Product Manager


Pricing Plans

PlanPriceIncludes
Starter₹4,9994 Modules + LinkedIn Profile + Content Plan
Pro₹9,999Full Course + Mentorship + Portfolio Setup
Elite₹14,999Pro Plan + Personal Website + Content Support + Growth Strategy Session

🎁 Combo Deal: Personal Branding + Digital Marketing = ₹21,999 (Save ₹3,000)


Final Project & Certification

At the end of the course, you will:

  • Launch or revamp your personal brand
  • Submit your content calendar
  • Pitch your profile to recruiters/clients
  • Build a personal brand portfolio
  • Receive a certificate of completion + showcase

Why VDTechie for Personal Branding?

  • ✅ Focus on Practical Results
  • ✅ Industry Mentors with Real-World Branding Experience
  • ✅ Ready-to-Use Templates and Systems
  • ✅ Private Community Access
  • ✅ Personalized Feedback & Brand Audit
  • ✅ Proven Frameworks (used by Top Creators & Marketers)

Ready to Be Known for Your Value?

This is your chance to stand out in a crowded world. Let your skills, story, and style shine online — and turn them into career, client, and content opportunities.


“Be so visible, they can’t ignore you. Be so valuable, they can’t forget you.”